art.terre is first and foremost a project we hold close to our hearts. This company creates and produces shows, festivals and artistic events. Its mission is to use dance to promulgate art. To sell the concept and get the funding necessary for a major tour in Haiti, Art-Terre founder Katherine Clerdonna wanted an impression of solid organization with the contemporary urban look suggested by the new show.
Because an image is worth a thousand words, we suggested a unique branding idea that would correspond perfectly to the team’s sophisticated image and be conveyed through their responsive design website and the use of social media for active promotion.
TM agrees with Art-Terre’s founder: their productions will go far. To be continued…